Episode 14: Physical vs Digital Buyers

Episode 14: Physical vs Digital Buyers

Do the people who purchase your books in a digital format have different buying habits than those who prefer your physical books? This week I discuss the type of person that might prefer one format over another, and how that does (or doesn’t) affect how you want to move forward.

Episode 11: 3 Book as Business Card Examples

Episode 11: 3 Book as Business Card Examples

This week, I revisit a topic from episode 1 where I lay out some examples of how you can promote your business using your book, specifically ways to use a book as a real estate agent, as a software developer, and as an attorney. You could use these examples in a similar way in other industries as well.